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BYD F1 to sell re-named as BYD F0 in Sept

By Kelly  From:Gasgoo.comJuly 14, 2008

Shanghai, July 14 (Gasgoo.com) BYD Auto Co., Ltd., will launch an A00-grade mini car model F1 in September this year, but the car name will be changed to BYD F0 by then in order to avoid the potential label conflict, reports Beijing News today.

The F1, produced in BYD’s new plant in Shenzhen, will go on sale this September or October, sources said. Once launched to the market, the model will use the name "F0" instead of F1 to avoid potential label conflict, as "F1" has been registered by Formula One Group, said sources familiar with the matter.

F1 is also planning to target global markets besides domestic market, so giving up the "F1" name is sensible for avoiding possible conflicts in markets home and abroad, BYD sources told reporters.

BYD Auto announced recently that F1, now the renamed BYD F0, with selling price at between 45,800 yuan ($6,710) and 55,800 yuan, can be ordered now at BYD dealerships.

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